Undoubtedly, WordPress is the world's number one content management system to build websites. Today, more than 74 million websites are operating on WordPress's platform, chosen by many of the top companies and startups. That's more than 27% of all websites on the internet. One of the clear reasons for choosing it as a website's platform that it’s free. For startups, it's good to avail the free benefits, but as your business grows, you need to shift to a premiumWordPress Theme (i.e., paid theme) because as we know, free always has some limitations.
Lead scoring is an essential marketing technique if your business is selling high value products and services, particularly where the decision is complex leading to a long average time between initial interest and purchase. The lead score gives a measure of how likely an individual prospect is to convert to a customer based on their characteristics indicated by information they give a business via forms or conversations and their behavior like interactions with your website and emails. Lead scoring involves increasing or decreasing a score for an individual prospect based on criteria and rules around the information they give the actions they complete.
The Global Ecommerce sector is an emerging force in the online industry. It is one of the fastest developing retail markets in US, Asia, North America and Europe. In the UK, researchers predict that growth in eCommerce sales, though small, will be sustained in the incoming years starting with 13% in 2014 to 19.3% in 2019.
After seeing together how to set your goals for Affiliate Marketing and Automation, and how to assess where you stand now, we are moving into how to design and implement your Automation for Affiliate Marketing. This third article brings practical steps you can take to get started, and also summarizes some of the most important aspects already covered so far.
Wouldn’t it be wonderful if there was a single application that could be used as the central hub for all of your most critical activities? Imagine it: all of your internal communications, your editorial calendars, your content campaigns, your analytics, even your accounting and invoice operations – all accessible from one single application.
These days, businesses don’t work like they used to. Instead of finding every employee working nine to five in an office setting, many people are choosing to work from home or from other locations, and work at various hours throughout the day. This can actually be a much more productive way to run a business, as long as your remote team members are actually being productive. And, of course, tools help a remote team stay productive. Here are eight productivity tools you can use to keep your remote team working well.
Despite its cost effectiveness and superior return on investment (ROI), many of us still struggle to unlock the benefits of email marketing. Wouldn’t it be wonderful to know exactly what the very best email marketers are doing, unearth their secrets… and steal ‘em?
Content and social media marketing isn’t just for e-merchants. You might be utilizing the likes of Facebook, Instagram and Pinterest to build awareness of your high street presence, and may very well be marketing your wares across these channels as well. Furthermore, you’ll have also at some point made the wise decision to open up an e-store of some description to boost your sales. Not everyone can make it to your physical store, after all – but in the digital age that doesn’t and shouldn’t prevent someone 50, 100 or even 1,000 miles away enjoying your brand and your products.
If you have paid any attention to some of the biggest online marketing campaigns you’ll know one thing for sure: Funny sells online. This is because laughter is deeply connected to happiness, and emotions are what truly drive people to share content. If you’re looking to use emotions to drive your online marketing, ‘happy’ is a good one for your customers to feel. Who wants them to feel scared? Or angry? No one outside of politics, I’ll say that.